With an extensive number of global brand performance projects since 2007, we’re well positioned to share our knowledge and expertise to help life science companies.
Cross functional interviews and sales team field visit observations reveals which campaign elements were most impactful with HCPs.
Supporting the launch of a new innovative product empowered the sales team with new capabilities to drive sales performance
MSLs are generating more value for customers and to pharma organizations than ever before, but measuring its value and impact is still remains elusive
In today’s dynamic pharmaceutical landscape, having a high level of strategic alignment and the flawless execution of this strategy is crucial.
STEM, an Inizio Advisory company explores ways to prevent strategic drift, optimize launch readiness, and the importance of benchmarking.
In today's world, clinical data alone may not make a product stand out. A strong strategy is vital for a successful medical product launch.
Combining forces with next generation tracking and benchmarking to accelerate brand performance
Customer engagement provides insights on products/services for pharmaceutical decision makers to help them cater to diverse patients
Get customer experience insights with HCP360°. Deliver more meaning at every engagement by increasing your understanding of what HCPs find helpful.
STEM insight sets the foundation for improved coaching model that drives brand performance and increases patient share.
In this article STEM explores trends in customer engagement with pharma commercial leadership teams, through in-depth analysis of UK projects in the