Today’s market is one that is incredibly complex, with immense competition, rising drug development costs, and market pressures severely hampering a company’s ability to achieve their launch goals.
To succeed in this challenging environment, one must focus on how best to achieve launch excellence to increase cost and overall efficiency, and to ensure value for both the business and the patient in all phases of the journey, from pre-launch planning to post-launch execution.
Inizio Advisory believes there are a number of pivotal moments, which, if addressed correctly, can take your launch from excellent to exceptional.
We invite you to watch this webcast, where speakers from two Inizio Advisory businesses, STEM and Vynamic, will share their expertise and experience in supporting product launches for many of the world’s leading blockbuster drugs.
During the event, they will consider some of today’s key trends and challenges and cover key pivotal moments, with a focus on: