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We’re speaking at MAPS Americas 2024

MAPS Americas Annual Conference
Puerto Rico | March 24-27

Ryan Caradonna, Chief Operating Officer at STEM and Sheila Duffy-Cyr, Senior Director, North America lead, Nazare, will be taking part in a workshop  

“Catalyzing moments of scientific exchange by evolving value-based discussions.”  

STEM, and Nazaré invite you to join their 90-minute workshop to explore the key building blocks to recognize and seize moments to have value-based conversation. This workshop will bring MSLs and FM leaders up to speed on the behaviors needed for effective value discussions with key decision makers. Two such behaviors are engaging in population-health discussions and discussing the decision makers’ process and scientific data needs. The workshop will cover how these behaviors were identified and feature small group breakout sessions on how to train medical affair teams. The insights gained from the workshops will be used to develop and train MSLs and support managers to coach MSLs on these new behaviors. 

Don’t miss it . 

Sunday, Mar 24, 2024  

10:30 AM - 12:00 PM AST 

1:30 AM - 3:00 PM AST 

Let’s talk.

Complete the form below to schedule a meeting with Ryan Caradonna, Chief Operating Offices or Harry Foster, Global Strategic Accounts to find out how we can support your business.


About STEM.

Global leader in strategic brand alignment

For over 15 years, STEM (part of Inizio Advisory (add IA link)) has been helping life science companies optimize their performance by measuring the alignment between their brand strategy and execution at every stage of the product lifecycle. We are proud to have helped deliver actionable insights and recommendations to our clients, helping them drive greater customer engagement, return-on-investment, and ensure world-class medicines reach the right patients.

About Nazaré.

Nazaré, part of Inizio Engage XD, brings together 150+ experts in learning, capability and life sciences to transform the behavior of your people and the success of your business through the powerful combination of​ science, creativity and technology.​ Our areas of expertise are:​

– Learning Strategy and Architecture​

– Scientific Training and Application​

– Engagement and Strategic Capability Development​

– Leadership Skills and Mindset Transformation​